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Category: Digital Tips & Insights

Posted On 08 March, 2017 by Rob Stoubos
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March 2017 – Spring is all about DIY – Digital Marketing Tips & Insights

Spring is all about DIY Spring is all about putting in time and making improvements. That goes for people’s homes, as well as your business. 20% of shoppers plan to fix up their space over the season. With so much going on, make sure you’re clued up on all things DIY. &nbsp; Go further with &hellip; <a href="https://odyssey.shepherds-mountain.appoly.io/2017/03/08/march-2017-spring-is-all-about-diy-digital-marketing-tips-insights/">Continued</a>

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Posted On 27 February, 2017 by Rob Stoubos
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February 2017 – Race Ahead to Easter &#8211; Digital Marketing Tips &#038; Insights

Race Ahead to Easter Shoppers start searching for Easter items as early as mid-February. Last year, the average family spend on sweets, clothes and other Easter goodies was 12% higher online than in stores. Mixing online and offline, searches for opening hours increase 1800% as the big weekend gets close. &nbsp; Go Further with YouTube &hellip; <a href="https://odyssey.shepherds-mountain.appoly.io/2017/02/27/february-2017-race-ahead-to-easter-digital-marketing-tips-insights/">Continued</a>

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Posted On 18 January, 2017 by Rob Stoubos
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January 2017 – Valentine’s Day Prep &#8211; Digital Marketing Tips &#038; Insights

Win hearts this Valentine’s Day Cupid isn’t here yet, but 1 in 3 consumers are so loved-up they start their Valentine’s Day shopping in January. &nbsp;Last year, people began searching for romantic gift ideas as early as January 7th. It’s time to get in the mood for love. &nbsp; Score with Mobile 37%&nbsp;of 2015 Valentine’s &hellip; <a href="https://odyssey.shepherds-mountain.appoly.io/2017/01/18/january-2017-valentines-day-prep-digital-marketing-tips-insights/">Continued</a>

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Posted On 07 December, 2016 by Rob Stoubos
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December 2016 – Sales Prep &#8211; Digital Marketing Tips &#038; Insights

December – Get Prepared for the Post-Christmas Sales Christmas will soon be here, and so will the January sales. Christmas Day mobile searches related to the after Christmas sales have increased by 74% year on year. Although many shoppers visit physical shops during the sales, 84% of smartphone users still reach for their phones whilst &hellip; <a href="https://odyssey.shepherds-mountain.appoly.io/2016/12/07/december-2016-sales-prep-digital-marketing-tips-insights/">Continued</a>

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Posted On 05 October, 2016 by Rob Stoubos
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October 2016 – Winter Holiday Prep &#8211; Digital Marketing Tips &#038; Insights

October 2016 – Move Ahead During the Winter Holidays Consumers seem to live by the saying “The early bird gets the worm”. It’s only October, but they’re already starting to think about their winter holidays. Searches for skiing begin as early as three months before the ski season, and brands are a popular thing. On &hellip; <a href="https://odyssey.shepherds-mountain.appoly.io/2016/10/05/october-2016-winter-holidays-prep-digital-marketing-tips-insights/">Continued</a>

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Posted On 07 September, 2016 by Rob Stoubos
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September 2016 – Christmas Prep Digital Marketing Tips &#038; Insights

September – Get in First this Christmas People love looking forward to Christmas, in fact, 40% of shoppers start their Christmas research as early as the end of October. The Christmas holidays can bring out the adventurous side of people too, with 64% of people open to the idea of purchasing from a new retailer &hellip; <a href="https://odyssey.shepherds-mountain.appoly.io/2016/09/07/september-2016-christmas-prep-digital-marketing-tips-insights/">Continued</a>

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Posted On 03 August, 2016 by Rob Stoubos
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August 2016 – Halloween Prep – Digital Marketing Tips &#038; Insights.

August – Get in the Zone for Halloween Halloween is getting close, soon enough the kids will be filling the streets trick or treating and the adults will be on their way to parties. Always dressed up, obviously, but not always prepared – 29% of Halloween costume shopping is left until the last minute. &nbsp; &hellip; <a href="https://odyssey.shepherds-mountain.appoly.io/2016/08/03/august-2016-halloween-prep-digital-marketing-tips-insights/">Continued</a>

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